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Corporate Culture: A Compelling Narrative Can Make a Difference

In his recent book, Harvard Professor Emeritus James Heskett claims that a vibrant company culture “can account for 20-30% of the differential in corporate performance when compared with ‘culturally unremarkable’ competitors.” If true, those are some pre…
In his recent book, Harvard Professor Emeritus James Heskett claims that a vibrant company culture “can account for 20-30% of the differential in corporate performance when … http://visionary-it.gilcommunity.com/blog/corporate-culture-compelling-narrative-can-make-difference/

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